WTS How To

Some words are a powerhouse of persuasion. That’s why I call them “Words that Sell”. Today’s Words that Sell are How to

How to untangle earphones in 10 seconds

How to remove red wine stains without chemicals

How to fix a phone when it’s wet

When you want to know how to do something, you’ll probably do a quick online search and scan the page 1 headlines for an answer. As soon as you see a “How to” match, you’ll click on it to find the answer.

The same is true for your informative or educational blogs. Including the words “How to” in the headline will generate more opens because this type of headline closely matches a popular search term. When they appear on your website, popular blogs will help drive traffic to boost your organic search results.

Looking for words that sell? Speak with Karen from Consider It Done Australia

Our writers are marketing professionals who specialise in copywriting. That means we can take your marketing ideas and turn them into Words that Sell.

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